The Top Flavours in the JUSTVAPE 100ml Range, Ranked by UK Vapers
A ranked breakdown of the most-bought JUSTVAPE 100ml shortfill flavours based on Omagh and Strabane reorder data, plus what each profile suits and what coil life to expect.
Fruit + ice is the dominant category. Blueberry sour raspberry ice leads on volume, mango ice is a close second.
Single-fruit profiles like watermelon and strawberry are top picks for beginners. Tobacco and classic menthol still sell strongly to long-term ex-smokers.
Shop the JUSTVAPE 100ml flavour range
Browse the full JUSTVAPE 100ml range with both bar-style fruit + ice profiles and classic flavour categories. Pre-duty pricing through 30 September 2026. In store advice in Omagh and Strabane on which profile suits your kit, or free UK delivery on orders over £50.
The top-selling JUSTVAPE 100ml flavours ranked
The rankings below are based on reorder data at the Omagh and Strabane counters across 2025 and into 2026, plus the wider UK shortfill flavour market that JUSTVAPE 100ml is built around. Fruit + ice profiles dominate because the largest customer segment buying 100ml shortfills are ex-disposable users matching the disposable flavour they were used to.
1. Blueberry sour raspberry ice (the top seller)
The single most-reordered flavour at both stores. Sweet blueberry on the inhale, sharp raspberry tartness on the exhale, cool ice finish. This profile is the recipe that made Bar Juice 5000 the best-selling bar salt brand in the UK, and the 100ml shortfill version matches it closely. Pair with a 0.8 ohm MTL pod and 3mg final strength.
2. Mango ice
The second most-bought flavour. Ripe mango with a clean cool exhale. The closest 100ml shortfill match to the disposable mango profile that dominated Elf Bar and SKE Crystal sales pre-ban. Works well at 3mg in any 50/50-compatible pod kit.
3. Watermelon ice
A consistent top-three flavour, especially with newer vapers and ex-smokers. Light, juicy, refreshing watermelon with the same cool finish that made the Elf Bar Watermelon disposable so popular. Easier on the palate than the heavier berry profiles, so it works as an all-day vape without flavour fatigue.
4. Blue razz lemonade
The drink category leader. Sweet blue raspberry candy notes balanced with fizzy lemonade. Slightly more complex than a single-fruit profile, but still session-friendly. Popular with younger adult vapers and ex-disposable users who used the Crystal Bar profile.
5. Watermelon (no ice)
The leading pure-fruit profile. Same watermelon base as the ice version but without the cool finish. Better suited to vapers who find menthol too sharp, and a slightly cleaner-tasting daily driver for some palates.
6. Strawberry
The classic. Pure strawberry, no menthol, no complex blends. Sells strongest to long-term vapers and people stepping down nicotine on 100ml shortfills, because the simple profile holds up well even at low nicotine strengths.
7. Menthol (cool)
Still a strong seller, especially with ex-smokers who used menthol cigarettes. Clean, sharp, no fruit. Used by some vapers as a palate-cleansing flavour between fruit bottles.
8. Bakewell tart and dessert profiles
The dessert category is smaller than fruit but loyal. Bakewell tart (cherry, almond, custard) leads the category. Dessert flavours burn coils faster than fruit, so worth rotating with a fruit or menthol bottle for coil life.
Start with blueberry sour raspberry ice
The closest 100ml shortfill match to the most popular pre-ban disposable flavour. Most ex-disposable users settle here within their first two bottles.
Start with watermelon or strawberry
Single-fruit profiles are session-friendly and easy to assess. You’ll know quickly whether you like the format before committing to a more complex flavour.
Dessert flavours burn coils faster
Bakewell tart and other dessert profiles caramelise on the coil. Rotate with a fruit or menthol bottle to extend pod and coil life.
Same flavour all day = bland palate
Rotate between 2 or 3 contrasting flavours to keep both tasting fresh. Single-flavour vapers report vape tongue within a week.
How to pick a first JUSTVAPE 100ml flavour
The Omagh and Strabane team’s most common recommendation is below. Pick based on where you came from, not where you think you should be.
Coming from disposables
Match the disposable you used most. Elf Bar, Lost Mary or Crystal Bar fans almost always go for blueberry sour raspberry ice or mango ice as their first 100ml shortfill.
Coming from cigarettes
Menthol or a simple fruit + ice profile. Tobacco shortfills are an option but most ex-smokers report better results with menthol or fruit + ice in the first month.
Coming from freebase 10ml bottles
Match the flavour family you were already using. If you were on a strawberry 10ml, try strawberry 100ml. If you were on dessert, try Bakewell tart.
Brand new to vaping
Single-fruit watermelon or strawberry. Easy to assess, session-friendly, comfortable at 3mg. Once you know what you like, branch into fruit + ice or menthol.
Whichever flavour you pick first, pair it with a low-power MTL or RDL pod kit. Our best pod and tank setups guide covers the four kits we recommend most often. And once you have your kit + flavour right, see our cost saving guide for what your annual vape spend looks like on the 100ml format.
JUSTVAPE 100ml Consumer Guides hub
Flavour rankings, device pairing, nic shot mixing, cost comparison and the 50/50 all-rounder explainer.
For the wider picture of how the JUSTVAPE 100ml flavour range fits the post-disposable-ban UK market, the JUSTVAPE 100ml Consumer Guides hub ties together flavour selection, device choice and nicotine strength. The Omagh and Strabane teams have been tracking which flavours customers actually reorder for years, so the rankings reflect real buying patterns rather than marketing.
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Frequently asked questions
What is the top-selling JUSTVAPE 100ml flavour?
Which JUSTVAPE 100ml flavour suits ex-smokers best?
Which JUSTVAPE 100ml flavour lasts longest in a coil?
What is the best JUSTVAPE 100ml flavour for beginners?
How long does a 100ml flavour last in a bottle?
Should I rotate between flavours or stick with one?